We support your commercialization journey. Validate your venture, test your assumptions, develop an investment strategy and create a personalized scale-up map designed to advance the path to full commercialization.
Funded by the GEC and subject to European state aid.

About

The GEC Catalyst programme by Think Beyond™ is an invitation only, hybrid programme designed specifically for startups who have already launched the business, dedicated time to grow it and have initial feedback on their product and market. The GEC Catalyst uses an adapted Lean Launchpad approach that integrates best practices from Silicon Valley, America’s Seed Fund SBIR programme by I-Corp and VentureWell, leading US and European accelerators and Think Beyond™’s own multi-year domain expertise. Programme participants refine and test business assumptions to support their lean startup journey. Upon completion of the programme, startups will have a personalised scale-up map designed to advance them on the path to full commercialisation.
Participants who successfully complete the programme may be invited to enter the GEC Scaling Factory, where they will receive personalised, operational scaling services.
The GEC Catalyst Programme
Format
- Cohort-based
- tailored 10 weeks
- twice-weekly online sessions plus individual mentorship
- two days kick-off-in-person in Düsseldorf / Meerbusch and final investor pitching
Programme Modules
Each cohort is unique, and the programme is tailored to their needs, including a combination of the following modules
- Impact measurement and reporting
- Customer discovery and market opportunities
- Capital strategy and financial models
- Unique value proposition
- SWOT analysis
- Business model
- Marketing strategy
- Partnerships and co-opetition
- IP architecture
For whom?
Typical enrolment criteria
- Team: 2-5 FTE
- Technology readiness level: 4- 5
- Commercial stage: Tested prototype, customer in discovery
- Funding stage: pre-seed / seed
Your benefits
A grant to cover for a proven methodology integrating the best practices from the Silicon Valley to:
- Validate your business model
- Test your assumptions
- Develop an investment strategy
- Get ready for the GEC Scaling Factory
Structure
Programme Pillars
Participants test assumptions and validate them through an intense customer discovery process.
Rapidly iterate product strategy to address customer’s needs. Obtain real customer feedback to iterate (small adjustments) or pivot (substantive changes) faster.
Substantive changes to business model hypotheses before spending millions of dollars and years of work. Fail faster. These changes avoid future dead-ends or costs and can be as small as changing position in the value chain to rethinking core technologies.
- This class is not about lectures but a hands-on experience. We fit guidance within startups’ real world: chaos, impossible deadlines, conflicting input, etc.
Every team member participates in customer discovery activities. You may not delegate customer discovery.
Participants prepare at home. These lectures and additional reading contain the information that is needed to complete that week’s assignment.
Online lectures are often supplemented by a deep-dive, in-class socratic-type lectures and guest speakers from industry, investor groups and NGOs.
Each week participants present a 10-minute summary of their assignments.
The class is a learning cohort. Each participant is responsible for help each other and learn from one another’s experiences. In addition, there are weekly sessions (“neighborhood chats”) with team interactions to share perspective and advice.
Our GEC speakers and mentors give Catalyst classes and are mentors for our transformative entrepreneurs. They inspire and guide our impact community.
Showcase your venture in fall at the GEC Forum and based on individual GEC investor matchmakings.
At the beginning and throughout the program the GEC performs with you your venture’s impact assessment and report on the developments.
At the end of the course program your developments will be assessed according to GEC’s methodology.
Our commitment to you
- Proven methodology
- Experienced speakers and mentors
- Focus on sustainable impact
- Potential entry for Catalyst alumni into the
GEC Scaling Factory
Your commitment to us
- Biweekly virtual sessions,
- Approximately 8 hours of additional weekly assignments
- Participation at the GEC Forum
Catalyst Mentors and Speakers
View our full list of mentors and speakers.
Catalyst Summer Cohort 2023
Catalyst Alumni Feedback



Our mentors

Daniella Russo
Chief Innovation Officer
Daniella is also the CEO and Co-founder of Think Beyond™ Innovation Center.
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Dr. Greg Baxter
Chief Science Officer
Greg is also the CSO and Co-founder of ThinkBeyond™ Innovation Center.

Katarzyna Dembska
Director Catalyst Programme
Contact: kdembska@gec-scaleup.com